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Ford Fiesta - iPad in dash - SEMA 2010

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by , 11-03-2010 at 09:41 AM (6673 Views)

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On-Air Personality: Sean Clark Videographer: Mike Palotas

Sean Clark, from mp3Car, takes a look at the 2011 Ford Fiesta at the Ford booth at SEMA 2010 before the show starts. We find an iPad embedded in the dash, relocated HVAC controls, and relocated USB, AUX, and DC output jacks.

This Fiesta also sports custom paint, tires, and some beautiful fabrication work, housing 12 inch subs and dual amplifiers.

Mp3Car caught up with the car designer later to talk about some of the motivation behind the project and everything that went into the car. Stay tuned for more.

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Updated 10-09-2011 at 07:03 PM by Jensen2000

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Is Stephen Jensen a new guy?

Anyways I will say again, it looks like someone smushed an ipad into there. It doesnt look like it should be there. Looks like the shifter will smash into very easily.

i will say, what they did with the HVAC controls was very well done.

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Stephen Jenesen from mp3Car talks with Theresa from L&G. They have modified a 2011 Ford Fiesta to create what they call the "digial fiesta". It is an incorporation of a glossy red, circuit board-esque paint job along with some special hardware.

This hardware happens to be an iPad, built right into the dash. In order to make room for this they have moved the HVAC up onto the ceiling.

The goal of this car is bring the social media aspect of life into the vehicle.