Destinator Ranked No.1 in UK Handheld Navigation Market
According to Canalys market analysis data, ‘Destinator’ Software, from the leading navigation solution provider, Destinator Europe, is the No.1 choice for handheld navigation in the UK!
Munich, Germany, 13th October 2005 - As well as holding the top spot in the UK handheld navigation software market, Canalys reported that Destinator Europe holds the No.2 spot in Europe with a market share of 12.3 %. According to Canalys data, Destinator Europe have also secured the No.3 position in the total European mobile navigation market for the third quarter in a row with unit sales growing by 100% in Q2 2005. The combined success of all Destinator offices is expected to exceed over 1 million total units shipped by fiscal year end.
As one of the fastest growing companies in the mobile navigation market, not only has its sales figures grown exponentially over the last year, but so too has its number of employees. With the Destinator brand growing at such a rapid rate across Europe in countries such as France, Germany, Italy and the UK, the parent company of Destinator Europe, Destinator Technologies Inc. have opened offices outside the European market in countries such as the US and China, where Destinator Technologies Inc. intends to push aggressively towards attaining a market leadership position.
Destinator Technologies Inc. considers China and the US as two of the fastest growing markets and recognises them as important centres of technological development. Having dominated the market by selling its software solutions as standalone packages and as value add-on’s for local distributors, Destinator Technologies Inc. is now committed to its strategy of software only sales, and logically intends to build key relationships with strategic hardware partners in the US and China to develop software specifically adapted to navigation devices.
‘Destinator Europe has achieved yet another milestone’, says Godehard Gerling, VP of Business Development Europe. ‘We are delighted that the UK market has been so buoyant and that our strong presence has been dually noted by Canalys. We are now committed to developing and marketing our navigation software in close cooperation with strategic hardware partners to strengthen our global market position. The expansion into markets such as China and the US emphasises our commitment to our global sales strategy,’ Godehard concluded.
Destinator Europe will shortly rename itself ‘Destinator Technologies’ as part of the desired unified company identity