It's using Centrafuse, they just created their own screen. You can easily change the logo in the middle of CF to what ever you wish.
These units must have not be selling for the high as price since now they have dropped their price tremendously. The only issue that I see with these systems is that if new plugins are made and come out, you will have to find someone to made the plugin with the skin you're using. And since the skin is there own, I don't think that they will make it at your request
Again, this is going more towards having them do the job but takes control out of your hands. Having control over your own system is what CarPCs is all about.